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    Facebook Launches New Video Platform

    Watch out for it. Facebook has officially entered the TV market with the start of a new, personalized and redesigned video tab called “Watch.” It’s being rolled out to a select number of users today, and the social network plans to help finance original video content from publishers like ATTN and Condé Nast, possibly competing with streaming services. Facebook is banking on ad-embedded original and episodic “shows” to draw in skeptics — but Watch is also open to independent creators, YouTube style, which could potentially flood the tab with low-quality content.

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