The Presidential Daily Brief


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    Metrosexual Ken and His Rainbro Coalition

    Are you a man or a little plastic man? Ken dolls — Barbie’s perennial boyfriends — are striving to be both, with toymaker Mattel trying to resuscitate sputtering sales with a radical new look for the iconic eunuch. Several looks, actually: Rather than manufacturing Ken and Barbie’s “friends” to add diversity, Ken and Barbie themselves are available in a variety of races, body types, wardrobes and ideologies, offering hope they’ll improve kids’ self-esteem — just as Mattel hopes it’ll boost profits somewhere between wide-eyed gift-opening and sadistic dismemberment.

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