Uber Tried to Hide Illicit Phone Tracking
It’s not that easy to #DeleteUber. The ride-hailing app reportedly got in trouble with Apple after the tech company’s engineers discovered Uber was “fingerprinting” phones — continuing to identify users’ devices even after the app had been deleted — and had tried to hide that practice. Apple CEO Tim Cook allegedly threatened to remove Uber from the iPhone app store, which could have been a body blow to the embattled company. Uber, which apparently stopped the practice after Cook’s orders, denies it now tracks users who’ve deleted the app.