Instagram’s War With Snapchat Shapes Teenagers’ Social Lives
It’s an epic snap battle. Since Instagram added a feature nearly identical to Snapchat’s Stories, the two social media giants have been fighting to win young people’s hearts. Snapchat’s messaging feature has long held sway over teenagers, but Instagram’s new higher-resolution version hopes to bring adults into the trend — or steal Snapchat’s faithful away. But in trying to usurp Snapchat’s casual photo-chat crown, Instagram may be ignoring its main use: Creating a lasting and public social media persona, something those teen consumers may grow into.