Uber Pricing Surges Along With Pollution in Mexico City
Residents are fuming. Mexico’s capital suffered a six-month-long dry season that pushed pollution rates sky high. To fight back, authorities are banning as much as 40 percent of cars from city roads. So residents are increasingly turning to Uber — if they can afford it. The firm’s infamous “surge pricing” has seen prices climb to nearly 10 times normal rates. Citizens have taken to Twitter to vent their frustrations, but Uber says high prices are necessary to ensure they have enough drivers to meet demand.