Reading for Success Proves Timeless
Two decades after I first read it, John Brooks’ Business Adventures remains one of my favorites on my shelf. Earlier this year, I returned to it in a review and had a chance to resurrect this compilation of fantastic 1960s New Yorker stories. Warren Buffett loaned it to me back in 1991, and its rules for growing a successful firm and creating market value still hold true today. A particular gem details how Xerox allowed research that led to Ethernet networks and the first graphical user interface — which both Apple and Microsoft capitalized on — slip through its fingers. And, yes, Warren, I still have your copy.