The writing may be on the wall. Around the world, newspapers are struggling to survive the onslaught of digital titans’ advertising monopoly. The one major exception has been India, where readership has been growing — until now. Amid the 21-day lockdown that began March 25, Indians are clamoring for news, but, as OZY reports, viral posts, so to speak, have convinced many that newsprint carries coronavirus along with useful information.
Is there truth to that? The concern is unproven, and research indicates the pathogen survives better on smooth surfaces than porous ones, a message the Times of India is fervently advertising.