MARKETING & ADVERTISING

It'll Take More Than 15 Seconds to Rebuild Virality

Five months after India's ban on TikTok, a slew of global and homegrown pretenders are struggling to enthuse viral stars and advertisers.

Why Marketers Are Embracing Influencers of Color

As companies recognize the power of the African American dollar, they’re seeking out Black influencers like never before.

It’s a Good Time to Be Ageist

The media company Ageist thinks about old differently.

Facebook’s Ban on Political Ads Could Backfire on the Left

Big Tech’s response to scrutiny could have unintended consequences for Democrats.

OZY TV

Real Talk Real Change

Compelling conversations on race to meet the moment.

How an Ex-Linebacker Is Trying to Reinvent Social Media for Athletes

Former Nebraska linebacker Blake Lawrence launched a platform to link advertisers to athletes’ social media accounts.

The Startup Setting Out to Restore Barbie's Missing Bits

Enrique and Inés Diaz-Rato are the minds behind the Neudies, disembodied genital dolls that are causing a stir.

What Millennials Want From Their Personal Finances

Financial firms are cracking the code to appeal to a wary generation.

How Mattress Reviews Could Stop You From Getting a Good Night's Sleep

Hidden relationships between mattress firms and online review sites put access to honest opinions to bed.

This Hockey Streaming Star Gets Sponsored Like a Player

Andrew “Nasher” Telfer’s live video games and trick shot videos have made him a star — and brands want in.

Skateboarding's Super Agent Helps Clients Soar as Brands Too

Yulin Olliver is a super agent in the world of female skateboarders.

OZY PODCAST

When Katty Met Carlos

From the BBC and OZY comes a fresh perspective on the debate about America’s future as a nation and its relation to the world during the 2020 US election.

Talking Shop: Can Click and Collect Challenge Amazon?

More retailers are offering buy online, pick up in store (BOPUS) options to compete with Amazon.

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